BEAUTY CONTESTS: IS BEAUTY JUST SKIN DEEP?

BEAUTY CONTESTS: IS BEAUTY JUST SKIN DEEP?

Once it’s an accident, twice it’s coincidence and thrice it’s enemy action. That’s James Bond’s theory. But when applied to beauty contests, once is get, twice is set and thrice proclaims go proves that dreams backed by perseverance, motivation, and systematic grooming when coupled with confidence can transcend borders, turn dreams into reality. So to dismiss beauty contests as demeaning is to ignore the long roads traveled by women generally and these events specifically. These beauties have made their mark elsewhere and only a blind stupid person would remark that they show a “woman’s body remains her sole identity.”
It selects women who or not just fair to outward view but also epitomize the perfect amalgamation of the heart and the head, beauty an brains. The questions posed are the main yardstick of these contests. It calls not only for the heartening looks but also for cranial stimulation.
Obviously a beauty contest today is big business. The spectacular success of Femina Miss India has infused an astonishing self-confidence into an entire generation of the middle class young woman. They have turned the ‘different’ and the ‘hesitant’ into savvy, sassy girls. They don’t even have to rush home at midnight but step out at the stroke of that swinging hour.
Beauty contests rightly applied to advertising business, can earn an income that can be mistaken for a phone number. My worthy friends may see this as an indication that beauty is just skin deep. But I would say that it is that power that transfers priorities from their deep beauty to beauty with substance.
Yes these contests have impregnated society with a misconception that fantasy is promoted en route to success and starvation is promoted in the name of a perfect figure, transforming it into a social statement. However a deeper insight shows that the fault lies not with the contests but with biased views because we do not accept them in the right sense.
In the end I would conclude by saying that we may learn to walk the walk, have a nose job done, order a smile as tailored as the evening gown, but when we talk the person inside is reflected, and that is what ultimately becomes the deciding factor.

Article By:Soumya Menon

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